This article was mentioned in the Munster Express recently, it was writting by Kenneth Wolstenholme who spoke the words "some people are on the pitch, they think its all over, it is now" at the end of the 1966 World Cup Final.

WHY KEEP THIS GREAT GAME SUCH A BIG SECRET?
Sunday Press 13th. September, 1959.
I've always had a soft spot for the Irish, but ever since last Sunday I've been annoyed by them.
Annoyed with them for keeping this great game of hurling to themselves for so long.
Here is something as Irish as gaelic coffee. Yet you irish have been shy and bashful about
singing its praises to the rest of the World. I wonder why?

I'm still raving to my friends about Sunday's final between Kilkenny and Waterford and since that excerpt which was shown in Sportsview on B.B.C. television on Wednesday , I've had to explain what hurling is more times than Paddy o'Keefe-who was so helpful to us in giving us facilities-has had to explain to disappointed fans why all the tickets are sold for a final.